Overview

Euroins, a leading European insurance provider, partnered with A7 to modernize its digital offering. The goal was to launch a mobile-first platform for travel and medical insurance, complete with a powerful tariff engine, intuitive user experience, and full back-office support.

Our contribution

A7 led the product development end-to-end — from UX research and design to backend engineering, integrations, and post-launch support. Key modules include:

• Mobile application for purchasing and managing insurance policies
• Tariff calculator with customizable pricing logic
• Admin panel for policy management, analytics, and customer support
• API integrations with external systems and registries

Responsive design optimized for mobile devices and digital channels

Results

The platform enabled Euroins to significantly reduce onboarding time, expand into new digital sales channels, and improve transparency for both customers and agents.

It is now used daily by thousands of users across multiple countries.

Discovery & Analysis

Our team began with a business analysis phase to define requirements, understand insurance product logic, and ensure regulatory compliance.

• Conducted stakeholder interviews and market analysis
• Mapped the user journey from quote to policy issuance
• Defined logic for tariff calculation based on country, duration, age, and coverage type
• Developed technical requirements for API integration with national policy registries
• Business analysts worked closely with Euroins to capture domain-specific rules and translate them into actionable backlog items for design and development.

UI/UX Design

A7’s design team created a clear and simple user experience for customers who may be unfamiliar with insurance products.

• Designed a mobile-first UX optimized for quick policy purchase
• Created interactive wireframes for each step: quote → data input → review → payment
• Built a clean, modular admin panel interface for support teams
• Ensured responsive UI for tablets and cross-device use

Development & Architecture

The development phase was organized into agile sprints. We implemented:

• Mobile application for policy search and purchase
• Custom-built tariff engine (pricing logic with dozens of configurable rules)
• Policy generation module (PDF export, policy numbers, timestamps)
• Secure payment gateway integration for instant checkout
• Admin portal with real-time policy search, user profiles, logs, and manual overrides
• API layer for integration with external insurance systems and compliance tools
• Backend systems were built with scalability in mind, ensuring thousands of concurrent users during seasonal peaks.

QA & Launch

Our QA team tested:

• Tariff calculations for multiple edge cases
• Error handling in form submission and payment
• Multi-country support for different regulatory needs
• Accessibility and responsiveness across devices
• Following successful UAT, we supported the rollout and provided onboarding for internal teams.